WestRock.com



WESTROCK
AT DRINKTEC 2022
Repackaging the Future.
Sustainable. Connected. Automated.
Messe München Exhibition Center
Munich, Germany
Hall C6, Booth #145
We can't wait to meet you.
In today's competitive, complex, and fast-changing beverage market, your packaging has to be both nimble and multifaceted. Simply put, your packaging MUST DO MORE.

Join us at Hall C6, Booth #145 to interact with some of the freshest innovations in beverage packaging and learn how WestRock is Repackaging the Future. Whether you need to scale for local and global implementation, we create solutions to help you:
Recycle
Achieve your sustainability goals
Connected Packaging
Gain valuable insights into your consumers through connected packaging
Elevate Your Brand
Elevate your brand with high quality graphics
Optimize Your Operation
Optimize your operation with automated packaging systems
Visit with us
Learn how you can leverage WestRock's insights - along with our material, converting, automation and design expertise - to repackage your future - and catapult your brand engagement to new levels.

To request a meeting with one of our beverage experts, fill out the form.
By registering, I confirm that I agree to the storing and processing of my personal data by WestRock including subsidiaries and affiliates.
Featured Products
Come to Hall C6, Booth #145 to see these and many other great beverage solutions!
In-Booth Thought Leadership Sessions
CEST (Central European Summer Time)
NAVIGATING SUSTAINABILITY CLAIMS 
Speakers: Chris Davidson, VP, Sustainability & Mike Turner (ECMA)
Monday at 11:00 AM
You have ambitious targets for reducing your company's contribution to the global plastic crisis, but how do you prioritize tackling the plastic reduction opportunities in your value chain? Explore the relative cost / benefit of available options. 
IT’S NOT EASY BEING GREEN: VALIDATING SUSTAINABLE PACKAGING SOLUTIONS
Speaker: Britt Staley, Design Director, F&B America
Monday at 1:00 PM
Tuesday at 1:00 PM
Wednesday at 2:00 PM
Identifying and developing the appropriate sustainable packaging solutions for your supply chain is a daunting challenge. How do you identify a solution that will survive the harrowing journey your products take from filling to packaging to shipping to shelf to home and recovery? Explore the deep partnership and robust testing and validation that enables brands to move forward with confidence.
SMART SHOPPERS, SMART SURFACES: IMPLICATIONS FOR BEVERAGE MERCHANDISING & PACKAGING
Speaker: Leon Nicholas, VP Retail Insights & Solutions
Monday at 2:00 PM
Wednesday at 11:00 AM
Thursday at 2:00 PM* *Located at Inspiration Hub A3
Connected shoppers are demanding connected stores and packaging, as the migration from channels to platforms is underway. Come learn how beverage companies can respond as “smart surfaces” emerge throughout omni-commerce retail, enabling a smart conversion funnel that will impact our industry from supplier efficiency to shopper engagement.


CONNECTED AUTOMATION: COMMISSIONING THE FLEET OF THE FUTURE
Speaker: Michelle Cooper, Sr Innovation & Automation Manager
Tuesday at 11:00 AM
Wednesday at 3:00 PM
Improved data management unlocks new, powerful capabilities such as advanced analytics, remote expert, and digital libraries. Enabled through maintenance contracts, these capabilities bring value to your operations by increasing uptime and efficiency, reducing maintenance costs, and extending asset lifetime.
THE REFILL REVOLUTION: REJUVENATING GLASS RECYCLING & RETURN SYSTEM
Speaker: Greg Bentley, Design Director - System F&B Europe
Tuesday at 2:00 PM
Wednesday at 1:00 PM
With greater sustainability focus more countries are considering, or implementing, legislation to increase recycling and reduce waste. How can secondary packaging help restore the returnable glass packaging systems of old, within a modern supply chain?
REPACKAGING THE FUTURE: DRIVING SUSTAINABILITY & INNOVATION
Speakers: Chris Davidson, VP, Sustainability & Alpa Sutaria, SVP, Strategy & Sustainability 
Wednesday at 10:00 AM
Thursday at 10:00 AM
You’ve developed ambitious sustainability targets, but how do you prioritize solutions that will provide the most impact? Explore how WestRock is approaching some of these issues and the benefits they can provide.
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