CANCOLLAR IS A RESPONSIBLE SOLUTION.
FOR BEVERAGE COMPANIES AS WELL AS THE WORLD AROUND THEM.

Introducing a better designed and sustainable packaging solution for beverages.

WestRock is always looking for more sustainable ways to serve our customers. And we are always open to collaborating with customers to find the solutions they need. So when The Veil Brewing Company in Richmond, Virginia challenged us to find an alternative to plastic four-pack clips to multipack its cans of beer, we accepted. 

After a good bit of brainstorming, designing and testing, we developed the CanCollar.
We made it sturdy, so it holds up to the pressures of the beverage supply chain. But we also made it sustainable, so it holds up to pressure from consumers, who expect beverage companies to have a holistic approach to caring for the environment.  And we built it to answer questions asked by beverage companies and customers alike:
  • Would a paper alternative hold up in harsh, moist conditions in the brewery?
  • Would the solution hold cans without having them fall out?
  • Can the solution be recycled?
YES, YES AND YES.

CANCOLLAR IS LESS EXPENSIVE THAN PLASTIC CLIPS.

PLUS, ITS THIN PROFILE CAN HANDLE FOUR TIMES THE VOLUME AS PLASTIC CLIPS ON A PALLET, FURTHER REDUCING THE BREWERY'S FREIGHT COSTS AND STORAGE CHALLENGES.

And in case you were wondering if this paperboard-based beverage holder can stand up to the stresses of the supply chain, CanCollar has been rigorously tested to make sure it can do just that. We even developed a semi-automated means of applying CanCollars – we invented a device called the Chunk  that applies a full case of CanCollars in either 4-pack carrier or 6-pack carrier configurations with one simple motion.
© 2024 Smurfit Westrock plc or its affiliates. SMURFIT WESTROCK, SMURFIT WESTROCK and Design, WESTROCK, WESTROCK and Design, and the WESTROCK Logo are all trademarks owned by Smurfit Westrock plc or its affiliates. All rights reserved.